Imagine a world where targeted advertisements would not exist and instead we would be surrounded by targeted educational contents.
Instead of feeding people with garbage ads they don't need, people would be fed with targeted knowledge they need and more than that, with knowledge they couldn't find by themselves. How many opportunities have been lost because someone did not have the right information at the right time ?
How would society evolve if, instead of softening brains, targeted advertisements engines would be reprogrammed and would sprinkle empowering thoughts, freeing extraordinary minds.
People would understand the richness of multiculturality, the urge of acting against climate change, and more generally, the wisdom behind open knowledge regarding the most challenging problems of our era.
In a nutshell : Less mind-numbing ads, more empowering knowledge